our story

after a lot of love and elbow grease, prim was established in our first location - annapolis, md. in seven years, we made the greatest relationships, had the best laughs, and built the brand we had always envisioned. it was so important to us to bring our family values into the salon walls & make every client feel as if they are a part of our family. in 2017, we decided to open a second location in easton, md. so we could not only provide services for the eastern shore gals, but also be present for our families without the hour + commute to annapolis. long story short, our second location quickly turned into our new home. ultimately, making a tough decision to close our annapolis location - where it all started.

in 2018 we expanded our love to the building next door & opened ocean eyes. a boutique with a west coast vibe. we continue to keep an eye out for what the celebs are up to - hair & fashion wise, so we are able to bring the newest trends to the eastern shore. 

"it's the end of an era"

- rachel green

season six, episode two // the one where ross hugs rachel

we want to thank our annapolis prim family for making all of the memories this little building held. for seven years, this was a safe zone for so many people. (ourselves included) we've laughed, cried, and made the best friendships you could ever imagine. deciding to come back to the shore was a hard and easy decision all in one. we couldn't thank our loyal clients enough for making the journey with us! annapolis, we miss you - but our heart belongs on the shore. see you in easton ♥

our new digs // easton, md.

with the best view of the park, prim & ocean eyes are here for your little escape. whether you're booked with a stylist or just browsing the shop, we try our hardest for you to feel like you're in a home away from home.